How Celbretti Helped
- Location and Activity Scouting
- Event Coordination
- Icebreaker Conception & Production
In the summer of 2023, Lingoda’s 10 year anniversary was on the horizon. An outdoor bash was planned and arrangements had been made to bring the distributed team of 220 together in Berlin. In line with the company mission to build bridges around the world through language learning, the People & Culture team wanted to use the hours before the party to help folks from different locations meet and connect. Could Celbretti help?
“When Maria reached out, it was to see if we had an idea for a fun activity that would get team members mingling. They were looking for something the team hadn’t done before, something that would fit into a two-hour block, and something that wasn’t too far away from the main event," Celbretti founder Rachel Wright recalls.
"Celbretti coordinated a graffiti art activity and created an icebreaker game for our team of 220. The game got 40% of the team to talk to someone new during the event!"
Reviewing the options, Celbretti found the solution in a two-hour graffiti art activity which would give the team the chance to connect in a new way. “With large groups, it can be difficult to get people to mingle. The tendency is for people to find - and stay with - their friends. To get around this, we proposed a game that incentivized people to talk to strangers.”
Working closely with the Lingoda People & Culture team, Celbretti created the Passport to Connection game, a postcard-sized game with 4 questions team members had to ask others to get their card ‘stamped.’ After they’d collected some stamps, team members could enter to win a prize by scanning the QR code on the passport. The best part? The QR code meant that the team could measure engagement and connection across the event!
